Whether they’re enjoyed on the beach, by the poolside, at festivals, or on the dance floor – Icycl’s frozen vodka icepops are
perfect for all walks of life. Check out the most recent Icycl developments here.
Icycl v Parrot Bay
Want to capitalise on the UK’s fastest growing alcohol category? Then check out the pros and cons of stocking Parrot Bay cocktail pouches versus Icycl vodka ice-pops. If you’ve had...
Premium consumer brand beginnings
Icycl, a premium consumer brand was conceived by Dan Ronson following two quite different experiences in two middle eastern luxury hotels. In one hotel Dan was served a delicious natural...
Premium alcohol brands are the first to emerge from recession
Post-recession, consumers in the US and UK are more discerning and decide about their purchases differently to how they may have pre-recession. ‘I deserve it’ is now ‘I can justify...
Is the UK market for alcoholic freezer pouches going to mirror the mega-growth of the USA?
In 2010 the US market for alcoholic drinks in pouches for home freezing and consumption was valued at US$12m. By the end of 2012 it had increased to US$200m and...
Icycl Takes to the Floor at Adelphi Theatre
Let’s face it, getting yourself a drink in the interval is nothing but a headache. So, wasn’t it nice when theatre goers at the West End’s Adelphi Theatre were invited...
Singer of the World Guests Cool Down at St David’s Hall
It may have been a hot contest, but the atmosphere was ice cold inside St David’s Hall as Cardiff played host to its ‘Singer of the World’ competition. The world-renowned...
Icycl Premieres at IFE 2015
Premiering at this year’s International Food & Drink Exhibition in Excel London, Icycl went down a storm. Icycl fever spread as our social selfie frame took to the floor, and...